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Safe exporting workshop delivers




Catalyst Ltd’s Jane Lancaster delivered a workshop on safe exporting at the Food Safety and Compliance conference in Auckland recently.

The conference was held to highlight how food safety is evolving and address new compliance strategies for the food industry, and was attended by a wide range of people involved in the industry.

Jane’s workshop on safe exporting involved an in-depth exploration of export regulations.

“The workshop provided a detailed look into the exporting world. It focussed on the specific requirements, not only for exporting from New Zealand, but also how the food has to adhere to the regulations of NZ’s largest export markets,” she explains.

Workshop participants learned how to create a successful and safe export programme that adhered to all regulations.

The three key take home messages were:

  • UNDERSTAND THE PURPOSE behind the regulations, so you can work with them
  • They are LOGICAL, but detail dense
  • Meeting the regulations is a key part of new product development – not a late stage add-on.

A range of companies attended the workshop and feedback included:

“I wish my marketing department and new product development department could have been at this workshop to understand that we could develop smarter products if we all worked together at product inception.”

“Why had no one explained all of this to me before – it makes such a difference to understand the philosophy behind certification.”

And, “Why does no one teach this to companies?”

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